CIAA Tournament at
Time Warner Cable Arena
DATE:February 27—March 1, 2014VENUE:Time Warner Cable Arena
SHUTTERBOOTH EXPERIENCE:Open by ShutterBooth, custom backdrop, ShutterShare, data capture, ShutterSkinz
Charlotte, NC was home to the annual CIAA Men’s and Women’s Basketball Tournament for the 9th straight year. The CIAA consists of Historically Black Colleges and Universities (HBCU) spanning the east coast from Pennsylvania to North Carolina. The week of festivities took place February 25th – March 1st and included 22 basketball games played at the Time-Warner Cable Arena, the CIAA Fan Experience, and a three-day FREE fan festival event at the Charlotte Convention Center. We were hired by Lowe’s Home Improvement to provide an Open Booth as a part of the Fan Expereience at Time Warner Arena for 4 days. The setup included a custom backdrop branded with the Lowe’s logo, ShutterSkins, a custom 4×6 print out, Shutter & Share for instant Facebook uploads along with email address data collection. The city of Charlotte just announced that the CIAA has renewed their contract with the city which means we look forward to participating in this event on an annual basis for at least another 5 years.