A SHE-Inspired Sprint Event

Last week, Piedmont Park and Park Tavern hosted women of all ages for a different kind of cocktail hour. They traded spritzers for sneakers and colleagues for girlfriends to run the Espirit de She 5K or 10K through the park and surrounding neighborhood. Once they crossed the finish line, some of them added the spritzers back in, got their shop on and of course … jumped in the ShutterBooth to commemorate such a fun Thursday afternoon.

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“It was a fun, interactive event,” says host Johnny, who was there wrangling the females into our booth. “The guests got a chance to not only take photos before and after the race, but also to take home prints with their medals, and post their photos to Facebook.”

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ShutterBooth helped provide a fun activity for the guests (of course), but it also helped to create brand recognition for Lifetime Fitness and Aspire Beverages. Aspire beverages (think, all-natural Gatorade) have been sold at Lifetime Fitness Centers for about a year and a half. We helped to further promote the product to the runners, but also to give guests a chance to claim what they aspire to be (hence, the inspirational props in all of these photos).

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“I got a chance to meet the co-founder of Aspire Beverages,” Johnny added. “He was really pleased with our services, and the different ways we can help promote a company or brand. It shows that our services are not just fun, they are effective – be it from a special event like a wedding to a corporate event. We always provide a memorable experience!”